Literaturnachweis - Detailanzeige
| Autor/inn/en | Cisel, Matthieu; Pontalier, David |
|---|---|
| Titel | Knowledge Marketplaces: An Analysis of the Influence of Business Models on Instructors' Motivations and Strategies |
| Quelle | In: International Review of Research in Open and Distributed Learning, 22 (2021) 3, S.142-158 (17 Seiten)Infoseite zur Zeitschrift
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 1492-3831 |
| Schlagwörter | Online Courses; Lifelong Learning; Teacher Motivation; Educational Strategies; Income; Business; Models; Foreign Countries; Nonschool Educational Programs; United States; Canada; India; Netherlands; Uruguay; Brazil |
| Abstract | Unlike MOOC platforms such as Coursera or edX, which typically partner with institutions of higher education, online knowledge marketplaces allow anyone to broadcast courses and charge for them. In this article, we investigate, through a mixed-method approach, the motivations and strategies of the instructors of Udemy and Skillshare. Semi-structured interviews and a quantitative analysis of the characteristics of Skillshare's courses, obtained using a Web scraper, suggest that while a significant proportion of the marketplace's instructors are outreach driven, the majority are income driven. They develop strategies to maximize their revenues, notably by adapting the characteristics of their courses, such as the number of videos, to the business model of the platform. Courses are shorter on Skillshare than on Udemy, where instructors' incomes are proportional to the number of registrations. We hypothesize that the latter platform's business model incentivizes instructors to create longer courses in order to attract wider audiences. (As Provided). |
| Anmerkungen | Athabasca University Press. 1200, 10011-109 Street, Edmonton, AB T5J 3S8, Canada. Tel: 780-497-3412; Fax: 780-421-3298; e-mail: irrodl@athabascau.ca; Web site: http://www.irrodl.org |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2024/1/01 |
Literaturbeschaffung und Bestandsnachweise in Bibliotheken prüfen
Permalink als QR-Code
Inhalt auf sozialen Plattformen teilen (nur vorhanden, wenn Javascript eingeschaltet ist)
Teile diese Seite:
