Literaturnachweis - Detailanzeige
Autor/in | Janack, James A. |
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Titel | Persuade the Professor: A Data-Mining Simulation |
Quelle | In: Communication Teacher, 35 (2021) 1, S.61-66 (6 Seiten)Infoseite zur Zeitschrift
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
ISSN | 1740-4622 |
DOI | 10.1080/17404622.2020.1769850 |
Schlagwörter | Leitfaden; Unterricht; Lehrer; Persuasive Discourse; Marketing; Public Speaking; Communication Skills; Assignments; Data Collection; Audience Analysis; Advertising; Educational Benefits |
Abstract | Courses: Persuasion, Marketing, Advanced Public Speaking, Argumentation. Objectives: The aims of this assignment are to introduce students to the concept of data mining as a tool for audience analysis and to improve students' ability to adapt a message to a specific audience. (As Provided). |
Anmerkungen | Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2024/1/01 |