UK University Part-Time Higher Education: A Corpus-Assisted Discourse Analysis of Undergraduate Prospectuses

Autor/inn/en	Matthews, Adam; Kotzee, Ben
Titel	UK University Part-Time Higher Education: A Corpus-Assisted Discourse Analysis of Undergraduate Prospectuses
Quelle	In: Higher Education Research and Development, 39 (2020) 6, S.1186-1201 (16 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Zusatzinformation	ORCID (Matthews, Adam) ORCID (Kotzee, Ben)
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0729-4360
DOI	10.1080/07294360.2020.1713730
Schlagwörter	Foreign Countries; Part Time Students; Undergraduate Students; Universities; Student Recruitment; School Publications; Educational Policy; United Kingdom + Suchen Sie Ihr Suchwort? Ausland; Part-time students; Teilzeitstudent; University; Universität; Schulzeitung; Politics of education; Bildungspolitik; Großbritannien
Abstract	In the UK, higher education (HE) policy discourse over the past 60 years has advocated flexible part-time HE for social mobility, personal development, economic advantage and leisure. However, part-time undergraduate HE in the UK is in steep decline. Against this backdrop, we were interested in how universities promote, or fail to promote, part-time study options today. We built a corpus of 90 UK undergraduate prospectuses for 2018 entry (5,673,799 words). Using a corpus-assisted discourse analysis approach, we found significant mismatch between policy discourse and marketing discourse regarding part-time study. In particular, we found that UK university marketing discourse positions full-time study as the dominant mode of study and writes of part-time study as 'second-best'. This discourse mismatch is particularly marked when it comes to the elite Russell Group of universities. Viewing the absence of strong promotional discourse relating to part-time study alongside other factors such as increased tuition fees and the rise of global online education platforms adds a new perspective to the decline of flexible part-time undergraduate HE at campus-based universities in the UK. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01