Dancing at the Edge: Writing for the Academic Marketplace

Autor/inn/en	Hamilton, David; Weiner, Gaby
Titel	Dancing at the Edge: Writing for the Academic Marketplace
Quelle	In: Education Inquiry, 2 (2011) 2, S.251-262 (12 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	2000-4508
DOI	10.3402/edui.v2i2.21978
Schlagwörter	Foreign Countries; English; Faculty Publishing; Writing for Publication; Periodicals; Authors; Publishing Industry; Commercialization; Marketing; Literary Genres; College Faculty; College Environment; Academic Language; Discourse Communities; Scholarship; Swedish; Journal Articles; Reader Text Relationship; Writing Processes; Sweden + Suchen Sie Ihr Suchwort? Ausland; English language; Englisch; Periodical; Journal; Zeitschrift; Fachzeitschrift; Periodikum; Author; Autor; Autorin; Literarische Form; Fakultät; Hochschulumwelt; Academic; Language; Languages; Akademiker; Sprache; Wissenschaftssprache; Scholarships; Stipendium; Schwedisch; Journal article; Zeitschriftenaufsatz; Schweden
Abstract	Drawing on our experience of working in Sweden and seeking to help colleagues enter the prestigious culture of Anglophone academic text production, this article explores the landscape of academic writing and publishing. We first provide an account of the birth of academic writing and the gradual emergence of its present forms. We then explore academic writing as it is practised in the first decade of the 2000s; and finally, we consider the future of journal publishing and what it might mean for academic authors. We consciously introduce monetary or commercial imagery to underline the impact of exchange or market relationships in the world of academic publishing, arguing that texts need to be reworked until they become responsive to the branding and marketing requirements of specific academic journals. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01