Literaturnachweis - Detailanzeige
Autor/in | MacDonell, Kevin |
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Titel | Score!. Data-driven decision-making for the entire advancement team. |
Quelle | Washington, D.C.: Council for Advancement and Support of Education (2014) |
Beigaben | Literaturangaben |
Sprache | englisch |
Dokumenttyp | gedruckt; Monographie |
ISBN | 9780899644455 |
Schlagwörter | Educational fund raising; Data processing; Universities and colleges; Alumni and alumnae; Bildungstheorie; Bildungspraxis |
Abstract | Introduction: don't skip this introduction -- There has to be a better way -- Building a culture of analytics -- Soft skills -- Hard skills -- Some data essentials -- Analytics for other advancement functions -- The annual fund: focusing limited resources -- Major giving: enriching the prospect pool -- Planned giving: increasing the chances of success. |
Erfasst von | Library of Congress, Washington, DC |
Update | 2014/4/11 |