Developing Student Communication Skills while Assisting Nonprofit Organizations

Autor/inn/en	Addams, H. Lon; Woodbury, Denise; Allred, Tony; Addams, Joel
Titel	Developing Student Communication Skills while Assisting Nonprofit Organizations
Quelle	In: Business Communication Quarterly, 73 (2010) 3, S.282-290 (9 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1080-5699
DOI	10.1177/1080569910376534
Schlagwörter	Writing Assignments; Business Communication; Nonprofit Organizations; Communication Skills; Writing Instruction; Skill Development; Case Method (Teaching Technique); Student Motivation; Persuasive Discourse; Fund Raising; Alumni; Instructional Design; Partnerships in Education + Suchen Sie Ihr Suchwort? Unternehmenskommunikation; Nonprofit-Organisation; Kommunikationsstil; Schreibunterricht; Kompetenzentwicklung; Qualifikationsentwicklung; Case method; Fallmethode; Schulische Motivation; Persuasion; Persuasive Kommunikation; Fundraising; Spendensammlung; Lesson concept; Lessonplan; Unterrichtsentwurf; Hochschulpartnerschaft
Abstract	Business writing instructors work diligently at raising the level of student writing performance in business communication classes. Some students, however, need additional motivation to apply writing concepts and perform to their highest level. Typically, business students are confronted with hypothetical writing situations, such as claim letters, sales letters, and case analysis reports, and they receive instruction in writing principles, such as tone, audience analysis, conciseness, and mechanics. Yet the authors' experience has taught them that students want to see the tangible results of their writing, and one way to do that is to incorporate actual business situations into assignments. If nonprofit organizations are selected, they could benefit financially from well-crafted student-generated documents. This article provides communication instructors with two persuasive writing assignments that use nonprofit clients as a vehicle. The authors have designed two assignments that they believe motivate students because of the impact they could have on these organizations, and because they offer students opportunities to interact with business professionals in client-student relationships. (ERIC).
Anmerkungen	SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10