Borders Uncorked: Exporting Wine to the United States

Autor/inn/en	Alpern, Barbara E.; Odett, David C.
Titel	Borders Uncorked: Exporting Wine to the United States
Quelle	In: Business Communication Quarterly, 71 (2008) 3, S.361-364 (4 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1080-5699
DOI	10.1177/1080569908321423
Schlagwörter	International Trade; Program Development; International Education; Metadata; Partnerships in Education; Cooperative Planning; Masters Programs; Distributive Education; Directories; Business Communication; Michigan + Suchen Sie Ihr Suchwort? Trade; International relations; Handel; Internationale Beziehungen; Programmplanung; Internationale Erziehung; Metadaten; Hochschulpartnerschaft; Magister course; Magisterstudiengang; Verzeichnis; Nachweis; Unternehmenskommunikation
Abstract	Last fall, in an effort to raise awareness of Canadian table wines, the Consulate General commissioned a group of International Business MBA students from Walsh College, in suburban Detroit, to create the "Canadian Wine Exporter's Guide." This report, which was officially presented to Canadian wine producers prior to the tasting, provides information about label requirements, distribution channels, and legal regulations governing the sale of wine in four U.S. states. It also features interviews with importers, distributors, retailers and restaurateurs within the area. In this article, the authors recount their two-semester, team-based collaboration with the Canadian Consulate to develop the wine exporters' guide. (ERIC).
Anmerkungen	SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10