Literaturnachweis - Detailanzeige
Autor/inn/en | Shapiro, Michael A.; Fox, Julia R. |
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Titel | The Role of Typical and Atypical Events in Story Memory. |
Quelle | In: Human Communication Research, 28 (2002) 1, S.109-35 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0360-3989 |
Schlagwörter | Audience Analysis; Audience Response; Higher Education; Mass Media Effects; Media Research; Memory; Undergraduate Students |
Abstract | Examines how viewers or readers process and remember media narratives such as entertainment, news, and information. Considers how this is critical to the understanding of the mental processing of television and other media. Finds that undergraduate students who participated in two experiments remembered atypical story items much better even a week later. (SG) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |