Literaturnachweis - Detailanzeige
| Autor/in | Smyth, Rosaleen |
|---|---|
| Titel | The Genesis of Public Relations in British Colonial Practice. |
| Quelle | In: Public Relations Review, 27 (2001) 2, S.149-61 |
| Sprache | englisch |
| Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
| ISSN | 0363-8111 |
| Schlagwörter | African History; Colonialism; Higher Education; Intercultural Communication; International Relations; Political Attitudes; Public Relations; British Colonies; Zambia |
| Abstract | Demonstrates how the British Colonial Office employed public relations strategies as they administered the British colony of Northern Rhodesia before, during, and after World War II. Demonstrates how civil servants in London and colonial officials implemented public relations policies, strategies, and tactics on an ad hoc basis, covering political public relations as well as community development activities and "education for citizenship." (SR) |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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