Literaturnachweis - Detailanzeige
Autor/inn/en | Lane, Miki; Mangin, Christian |
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Titel | Affective Training for Bottom Line Results. |
Quelle | In: Performance and Instruction, 30 (1991) 9, S.1-6 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0884-1985 |
Schlagwörter | Attitude Change; Foreign Countries; Industrial Training; Instructional Design; Job Training; Merchandising; Postsecondary Education; Program Implementation; Sales Workers; Salesmanship; Student Attitudes; Canada Attitudinal change; Einstellungsänderung; Ausland; Betriebliche Berufsausbildung; Gewerblich-industrielle Ausbildung; Industriebetriebslehre; Lesson concept; Lessonplan; Unterrichtsentwurf; Berufsqualifizierender Bildungsgang; Direktvermarktung; Post-secondary education; Tertiäre Bildung; Schülerverhalten; Kanada |
Abstract | Describes the systematic design and implementation of a training program aimed at improving the performance of retail salespeople in the Canadian carpet industry. It was found that, although the program was originally developed to improve the salespeople's knowledge and skills, it was changes in their attitudes that promoted the significant gains realized by the contracting company. (five references) (DB) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |