Literaturnachweis - Detailanzeige
| Autor/inn/en | Boatright, Joyce; Crowley, Jacquelin |
|---|---|
| Titel | A 1980s Approach to Planning: The Houston Community College System. |
| Quelle | In: New Directions for Community Colleges, (1987) 60, S.51-59 (9 Seiten)
PDF als Volltext |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 0194-3081 |
| DOI | 10.1002/cc.36819876008 |
| Schlagwörter | College Planning; Community Colleges; Educational Needs; Employer Attitudes; Marketing; Multicampus Districts; Needs Assessment; Occupational Surveys; School Business Relationship; Student Recruitment; Two Year Colleges |
| Abstract | Describes how the Houston Community College District used market concepts to increase enrollments and enhance service to the local business community. Reviews results of an employer survey and the use of occupational surveys in developing and implementing new marketing strategies. (AYC) |
| Anmerkungen | John Wiley & Sons, Inc. Subscription Department, 111 River Street, Hoboken, NJ 07030-5774. Tel: 800-825-7550; Tel: 201-748-6645; Fax: 201-748-6021; e-mail: subinfo@wiley.com; Web site: http://www3.interscience.wiley.com/browse/?type=JOURNAL |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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