Literaturnachweis - Detailanzeige
Autor/inn/en | Stiff, James B.; Boster, Franklin J. |
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Titel | Cognitive Processing: Additional Thoughts and a Reply to Petty, Kasmer, Haugtvedt, and Cacioppo. |
Quelle | In: Communication Monographs, 54 (1987) 3, S.250-56 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Stellungnahme; Attitude Change; Cognitive Processes; Communication Research; Models; Persuasive Discourse; Research Methodology; Theory Practice Relationship |
Abstract | Replies to the previous article's review of arguments against the Elaboration Likelihood Model (ELM). Considers the effects-of-evidence-on-attitudes argument unconvincing and explains why. (NKA) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |