Literaturnachweis - Detailanzeige
Autor/inn/en | Weis, William L.; Burke, Chauncey |
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Titel | Media Content and Tobacco Advertising: An Unhealthy Addiction. |
Quelle | In: Journal of Communication, 36 (1986) 4, S.59-69 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Advertising; Economic Factors; Mass Media; Media Research; Press Opinion; Smoking |
Abstract | Discusses how the use of unregulated mass media to convey the health risks of smoking is severely limited by the tobacco industry's power, via advertising dollars, to minimize the coverage of the negative health aspects of smoking in the editorial content of these media. (JD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |