Literaturnachweis - Detailanzeige
Autor/in | Goldzwig, Steven |
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Titel | A Rhetoric of Public Theology: The Religious Rhetoric and Public Policy. |
Quelle | In: Southern Speech Communication Journal, 42 (1987) 2, S.128-50 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Stellungnahme; Audience Analysis; Mass Media; Mass Media Effects; Persuasive Discourse; Political Influences; Public Policy; Religion; Rhetoric; Rhetorical Criticism; Rhetorical Invention; Social Cognition |
Abstract | Identifies a rhetoric of public theology that is specifically targeted for mass audiences in an attempt to influence religious and secular publics on public policy. Argues that such a rhetoric differs markedly from that of civil religion and displays three characteristics: expedient simplicity, existential content, and action rituals. (JD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |