Literaturnachweis - Detailanzeige
Autor/inn/en | Meyer, Herbert H.; Raich, Michael S. |
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Titel | An Objective Evaluation of a Behavior Modeling Training Program. |
Quelle | In: Personnel Psychology, 36 (1983) 4, S.755-61 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Job Performance; Program Effectiveness; Sales Workers; Staff Development |
Abstract | Evaluated a behavior modeling training program for sales representatives (N=58) in relation to effects on their sales performance. Results showed participants increased their sales by an average of seven percent during the ensuing six-month period, while the control group showed a 3 percent decrease. (JAC) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |