Literaturnachweis - Detailanzeige
Autor/in | Adler, Keith |
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Titel | Studio-Produced Televised Lectures Offer Important Advantages in Advertising Principles Course. |
Quelle | In: Journalism Educator, 36 (1981) 3, S.21-23 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Leitfaden; Unterricht; Lehrer; Advertising; Education; Educational Television; Higher Education; Journalism; Teaching Methods; Television Commercials |
Abstract | The major advantage of television in an advertising course is the continuity with which the commercials are integrated into the lecture material. (HOD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |