An Innovative Web Media for Better Disseminating Climate Action

Autor/inn/en	Daignault, Pénélope; St-Arnaud, Valériane C.
Titel	An Innovative Web Media for Better Disseminating Climate Action
Quelle	In: Applied Environmental Education and Communication, 21 (2022) 2, S.150-163 (14 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Zusatzinformation	ORCID (Daignault, Pénélope)
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1533-015X
DOI	10.1080/1533015X.2021.2013746
Schlagwörter	Environmental Education; Climate; Internet; Web Sites; Mass Media; Social Action; Foreign Countries; Information Dissemination; Canada + Suchen Sie Ihr Suchwort? Umweltbildung; Umwelterziehung; Umweltpädagogik; Klima; Web-Design; Massenmedien; Soziales Handeln; Ausland; Informationsverbreitung; Kanada
Abstract	This mixed-methods study relates to the first French Canadian Web media dedicated to promoting climate action in the province of Quebec. The main objectives were to 1) realize a psychographic portrait of Quebeckers regarding climate change information; 2) identify target segments and evaluate their level of interest for different frames and themes relating to climate action. First, an online survey was sent to 1280 French Quebeckers. Secondly, seven focus groups were conducted to evaluate the media's first contents and complement the quantitative data. This study sheds light on key variables likely to influence interest for such a media and offers potential framing avenues to climate communicators. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01