Literaturnachweis - Detailanzeige
| Autor/in | Neymotin, Florence |
|---|---|
| Titel | From Ford to Friedman: Teaching Microeconomics to Business Students |
| Quelle | In: e-Journal of Business Education and Scholarship of Teaching, 8 (2014) 2, S.100-111 (12 Seiten)
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 1835-9132 |
| Schlagwörter | Microeconomics; Business Administration Education; Teaching Methods; Liberal Arts; Behavioral Objectives; Curriculum Implementation; Student Experience; Skill Development; Cognitive Style; Case Studies; Instructional Effectiveness |
| Abstract | Teaching microeconomics to MBA students offers a unique set of challenges and opportunities to instructors. That is, the process of teaching business students may differ considerably, but in predictable ways, when compared to the classroom experience commonly found in liberal arts programs. While it is certain that all students are consumers, most MBA students possess, or are in the midst of obtaining, a mindset characteristic of firms and producers. As a result, some topics can be reframed within this producer-focused mindset in order to be particularly effective. For instance, elasticity discussions can be reframed by stressing the goal of revenue generation for producers, and elasticity's role in supporting this task. Additional differences experienced when teaching MBA students include a larger variation in the skills, background and motivation of students. This note delves into some issues to be tackled by an instructor with experience teaching economics in a liberal arts setting who is then tasked with teaching MBA students, and presents some suggested solutions and teaching applications to help aid in this endeavor. (As Provided). |
| Anmerkungen | Australian Business Education Research Association. PO Box 408, Mapleton, Queensland 4560, Australia. e-mail: editor@ejbest.org; Web site: http://www.ejbest.org/ |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2020/1/01 |
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