Competition Unleashed: Horizontal Differentiation in German Higher Education

Autor/inn/en	Erhardt, Dominik; von Kotzebue, Alexander
Titel	Competition Unleashed: Horizontal Differentiation in German Higher Education
Quelle	In: Tertiary Education and Management, 22 (2016) 4, S.333-358 (26 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1358-3883
DOI	10.1080/13583883.2016.1233993
Schlagwörter	Foreign Countries; Competition; Higher Education; Position Papers; Content Analysis; Multivariate Analysis; Administrative Organization; Educational Change; Reputation; Evaluation Methods; Institutional Characteristics; Germany + Suchen Sie Ihr Suchwort? Ausland; Wettkampf; Hochschulbildung; Hochschulsystem; Hochschulwesen; Positionspapier; Inhaltsanalyse; Multivariate Analyse; Bildungsreform; Deutschland
Abstract	Unlike in the US and other western countries, the higher education market in Germany has been sheltered from competition. This changed recently, when a governmental "excellence initiative" began to allocate substantial supplementary funds dependent on higher education institutions' performance, in 2005. This study is aimed at assessing differentiation tendencies arising from the acute need to become more discernible in an increasingly competitive environment. Based on a content analysis of the full sample of German higher education institutions' mission statements, we measure the degree of horizontal differentiation among institutions, applying correspondence and cluster analysis techniques. We conclude that horizontal differentiation is not incisive to date, and identify idle potential for creating a more perceptible brand personality. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01