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Autor/inJameson, Daphne A.
TitelNew Options for Usability Testing Projects in Business Communication Courses
QuelleIn: Business Communication Quarterly, 76 (2013) 4, S.397-411 (15 Seiten)
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN1080-5699
DOI10.1177/1080569913493460
SchlagwörterBusiness Communication; Usability; Technology Uses in Education; Video Technology; Student Motivation; Protocol Analysis; Material Development; Questionnaires; Vignettes; Communication Research; Educational Practices; Design; Audience Awareness; Data Collection; Observation; Student Projects; Knowledge Level; Computer Mediated Communication; New York
AbstractThe increasing availability of recording technologies makes it easier to include usability testing projects in business communication courses. Usability testing is a method of discovering whether people can navigate, read, and understand a print or electronic communication well enough to achieve a particular purpose in a reasonable time frame. Usability projects increase students' knowledge and motivation by forcing them to experience the audience's frustrations with poorly written and designed communications. By following the suggestions and examples provided, faculty can develop effective usability project materials and capitalize on new technologies for data collection and sharing. (As Provided).
AnmerkungenSAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2017/4/10
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