Literaturnachweis - Detailanzeige
| Institution | New Ways to Work, San Francisco, CA. |
|---|---|
| Titel | Get Connected to School-to-Career: A Quick Guide for Engagement Specialists. |
| Quelle | (2002), (17 Seiten)
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Monographie |
| Schlagwörter | Leitfaden; Career Education; Corporate Support; Education Work Relationship; Elementary Secondary Education; Guides; Integrated Curriculum; Job Placement; Labor Market; Linking Agents; Marketing; Marketing of Education; Outreach Programs; Partnerships in Education; Public Relations; School Business Relationship; School Community Relationship; State Programs; Student Employment; Vocational Education; Work Experience Programs; California |
| Abstract | This guide provides engagement specialists with information to help them build strong, lasting partnerships with employers and labor partners that translate into life-changing opportunities for the youth of California through the School-to-Career initiative (STC). (Companion guides for associations, labor unions and employers are available separately.) It begins by outlining these four easy steps to getting started in engaging workplace partners: be prepared, make a plan and stick to it, market and sell your service, and deliver flawless followup. The steps are then described in detail. Step 1 details understanding the market, organizing your product or service, and identifying your resources for engagement. Step 2 covers defining your customer base and qualifying the market, creating and following a marketing plan, focusing your efforts and connecting to others, and building a simple and efficient delivery system. Step 3 describes making the sale, beginning with a focus on customer service, and effectively structuring your sales presentation. Step 4 suggests activities needed to provide flawless followup from simple thank you notes to surveys that measure customer satisfaction. A section of additional resources provides websites to help answer questions and gain access to proven tools and strategies. (YLB) |
| Anmerkungen | New Ways to Work, 785 Market St., Suite 950, San Francisco, CA 94103. Tel: 415-995-9860; Web site: http://www.nww.org/. For full text: http://www.stc-clearinghouse.com/wbl/downloads/el/Engagement_QG_1 1-2.pdf. |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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