Literaturnachweis - Detailanzeige
Autor/in | Brown, Carolyn |
---|---|
Institution | Adjunct ERIC Clearinghouse on Entrepreneurship Education, Los Angeles, CA. |
Titel | Entrepreneurial Education Teaching Guide. CELCEE Digest 00-7. |
Quelle | (2000), (8 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Leitfaden; Business Education; Community Colleges; Course Content; Curriculum; Curriculum Development; Definitions; Educational Needs; Educational Objectives; Entrepreneurship; Guidelines; High Schools; Higher Education; Marketing; Research Utilization; Teaching Guides; Two Year Colleges; Universities Wirtschaftserziehung; Wirtschaftspädagogik; Community college; Community College; Kursprogramm; Curricula; Lehrplan; Rahmenplan; Curriculum; Development; Curriculumentwicklung; Entwicklung; Begriffsbestimmung; Educational need; Bildungsbedarf; Educational objective; Bildungsziel; Erziehungsziel; Unternehmungsgeist; Richtlinien; High school; Oberschule; Hochschulbildung; Hochschulsystem; Hochschulwesen; Forschungsumsetzung; Lehrerhandbuch; University; Universität |
Abstract | Entrepreneurship education is a growing field in university business schools, community colleges, and public schools. According to the literature, business education focuses on running a business whereas entrepreneurship education focuses on the skills needed to conceive of and start up a brand new business venture. The necessary components of entrepreneurship education may be categorized as follows: opportunity recognition; the marshaling and commitment of resources; and the creation of an operating business organization. The following topics have been suggested for inclusion in the entrepreneurship education curriculum: defining entrepreneurship; completing a self-assessment; creating an idea; developing a business plan; running a business; and environmental, political, and international issues. Recommended curricular goals of entrepreneurship education are as follows: (1) learn to develop ideas (learning to research opportunities, researching customer insights, understanding market needs, conducting a self-assessment of personal creativity, conducting a feasibility study, and identifying various business entry strategies); (2) prepare to start a business (by assessing personal resources and finances, researching and evaluating the risks necessary to get started, writing a working business plan, and approaching others for money and resources); and (3) build a viable business (by learning to allocate resources, using various marketing strategies, and managing money and personnel). (MN) |
Anmerkungen | For full text: http://www.celcee.edu/products/digest/Dig00-7.html. |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |