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Autor/inSauls, Samuel J.
TitelCollege Radio.
Quelle(1995), (22 Seiten)
PDF als Volltext kostenfreie Datei Verfügbarkeit 
Spracheenglisch
Dokumenttypgedruckt; online; Monographie
SchlagwörterAudience Awareness; College Students; Colleges; Experiential Learning; Higher Education; Mass Media Role; Music; Popular Culture; Programming (Broadcast); Radio
AbstractAs with commercial stations, the underlying premise of the college radio station is to serve the community, whether it be the campus community or the community at large, but in unique ways often geared to underserved niches of the population. Much of college radio's charm lies in its unpredictable nature and constant mutations. The stations give students opportunities to work in a professional environment, make mistakes, and learn from their experiences. Because most campus radio stations are under the auspices of an academic department within the college or university, the presence of the station can complement actual coursework. From scholarly jazz programs to unusual classical repertory to crashing, howling post-punk hardcore rock, college radio supplies music heard nowhere else on the airwaves. The music industry is turning to college radio to identify bands that may reach mainstream audiences an album or two in the future. The growth of noncommercial educational FM radio, generally the staple of college radio, can be attributed to the Federal Communications Commission's allocation in 1945 of 20 FM channels designated for noncommercial use. Some 70% of all campus radio stations licensed to colleges and universities program some type of "alternative rock." College radio is the breeding ground for new talent and the lifeblood of the independent record industry. Alternative music will continue to maintain, if not expand, its influence on college radio stations. (Contains 32 references. A figure illustrating a sample program guide is attached.) (RS)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
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