Literaturnachweis - Detailanzeige
Autor/inn/en | Hess, Jon; Pearson, Judy C. |
---|---|
Titel | Basic Public Speaking Principles: An Examination of Twelve Popular Texts. |
Quelle | (1991), (25 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Content Analysis; Higher Education; Introductory Courses; Public Speaking; Publishing Industry; Speech Curriculum; Speech Instruction; Textbook Content; Textbook Research; Textbooks |
Abstract | A study investigated the principles included in basic public speaking texts and the relative importance given to each principle. Content analysis was used to examine 12 of the most popular introductory-level college public speaking textbooks. The unit of analysis was selected, categories were constructed, and the data were coded and weighted. Results indicated that: (1) although the information contained in the texts was often very different, the topics discussed were the same; (2) the 24 principles identified were grouped into overall categories of communication theory, speech preparation, speech delivery, activities and elements in public speaking, and a taxonomy of public speaking; and (3) the authors showed increased attention to persuasive speaking, language, informative speaking, and the audience, and decreased attention to modes of delivery, determining a speech purpose, the thesis statement and main points, ethics, and speech practice. (Two tables of data are included; 56 references are attached.) (RS) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |