Religious Radio Listening among Brazil's Indians: A Question of Cultural Hegemony and Freedom.

Autor/in	Johnson, Edward A.
Titel	Religious Radio Listening among Brazil's Indians: A Question of Cultural Hegemony and Freedom.
Quelle	(1991), (49 Seiten)Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; Monographie
Schlagwörter	Community Education; Foreign Countries; Indigenous Populations; Mass Media Effects; Mass Media Role; Media Research; Programing (Broadcast); Radio; Religion; Surveys; Brazil + Suchen Sie Ihr Suchwort? ; Gemeinschaftserziehung; Nachbarschaftserziehung; Ausland; Sinti und Roma; Medienforschung; Survey; Umfrage; Befragung; Brasilien
Abstract	A study examined the religious radio listening habits of Brazil's indigenous population. Subjects, 46 linguists (under contract to the Brazilian government to educate the population) who worked with 32 different Brazilian tribes, completed a 16-item survey. Results indicated that: (1) 13-20% of adult Brazilian Indians have access to a radio; (2) these tribespeople can receive an average of over 6 hours per week of intelligible Christian radio programming, with the average tribesperson listening to about 1.5 hours per week; (3) the most popular radio format in religious programming was traditional Brazilian religious music, followed by contemporary religious music; and (4) religious programming apparently has only a small impact on the religious practices, beliefs, and lifestyles of Brazilian Indians. Findings suggest that radio in Brazil is a free marketplace of ideas rather than a hegemonic monopoly. (Twenty-two graphs and 26 tables of data are included; all written responses to the survey and 27 references are attached.) (RS)
Erfasst von	ERIC (Education Resources Information Center), Washington, DC