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Autor/inClark, Richard E.
TitelWhich Technology for What Purpose? The State of the Argument about Research on Learning from Media.
Quelle(1987), (9 Seiten)Verfügbarkeit 
Spracheenglisch
Dokumenttypgedruckt; Monographie
SchlagwörterCognitive Psychology; Computer Assisted Instruction; Cost Effectiveness; Educational Media; Educational Technology; Instructional Effectiveness; Intermode Differences; Literature Reviews; Media Research; Psychological Studies; Research Needs; Research Problems; Teaching Methods
AbstractIn the first of four symposium papers, Clark reviews the research on learning from media and uses his argument that media comparison studies show no differences in learning attributable to any one medium over another to dispute recent research on computer-assisted instruction. He also takes the position that the media attribute argument (i.e., different media contribute to learning by providing attributes that cultivate cognitive skills) is not supported by cognitive research. While the psychological contributions of media are disputed, the economic benefits of the utilization of instructional media are recognized, and a recent study on the cost-effectiveness of media is described. Social and political barriers to media implementation are identified as areas in which further research is needed, and the confusion and conflict between an older craft-oriented approach to media and newer scientifically-based technologies is discussed. The paper concludes with the suggestion that media researchers need to orient themselves much more towards the social science disciplines. Ten references are listed. (MES)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
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