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Autor/inLindlof, Thomas R.
TitelFantasy Activity and the Televiewing Event: Considerations for an Information Processing Construct of Involvement.
Quelle(1980), (38 Seiten)Verfügbarkeit 
BeigabenTabellen
Spracheenglisch
Dokumenttypgedruckt; Monographie
SchlagwörterTagungsbericht; Attention Control; Behavioral Science Research; Cognitive Processes; Fantasy; Higher Education; Hypothesis Testing; Imagination; Models; Research Design; Television Viewing; Theories
AbstractThe similarities between television viewing and fantasy activity (daydreaming, reverie, mind-wandering, internal dialogue) more than warrant the building of a theoretical construct, especially in the context of recent empirical research on television viewing consequences. A construct of the television viewing process, based on cognitive theories of fantasy activity would be based on the following similarities between television viewing and fantasy activity: (1) their physical correlates, such as eye fixations and relaxed, low arousal states; (2) their nonvolitional and effortless natures; (3) their lack of evaluative operations; (4) their allowances for sampling viewing styles (viewing may occur concurrently with operant activity, or in alternation with directed thought); (5) the adaptive character of their content; and (6) the lack of responsibility or obligation to act on or reply to what is presented. Although normal television viewing seems to facilitate behaviors analogous to self-generated fantasy, acceptance of the construct of television viewing as fantasy activity places logical limits on the value of the "perceived reality" approach to assessing viewers' responses. (RL)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2004/1/01
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