Literaturnachweis - Detailanzeige
Autor/inn/en | Ellingsworth, Huber; und weitere |
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Institution | Hawaii Univ., Honolulu. |
Titel | An Approach to Training in Population Communication. |
Quelle | (1972), (19 Seiten)
PDF als Volltext |
Beigaben | Tabellen |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Tagungsbericht; Adoption (Ideas); Affective Objectives; Attitude Change; Behavior Change; Change Agents; Communication (Thought Transfer); Comparative Analysis; Educational Programs; Models; Population Education; Population Growth; Training Methods; Training Objectives |
Abstract | Communication research, because of its interdisciplinary character, is useful in determining training strategies for use in population control programs. After listing seven constraints which differentiate training programs from formal education, the authors present a model of communication training objectives. This model defines the nature of a training program as a function of the cognitive, affective, and behavioral objectives implicitly or explicitly utilized. Within the constraints which define training in general, communication training is that which has given first priority to affective objectives. Several theories and models from population communication literature have been tested in various locales. These include: the "two-step flow of communication" model, the reference group theory, husband-wife communication, adoption model, diffusion theory, and personal versus impersonal sources. Generalizations which have emerged from each of these studies are listed. Findings from other persuasive communication studies may also be applicable, though they have not been tested. (JK) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |