Literaturnachweis - Detailanzeige
| Institution | Oregon State System of Higher Education, Portland. |
|---|---|
| Titel | Toward Improving the Public Affairs Function. |
| Quelle | (1969), (61 Seiten) |
| Dokumenttyp | gedruckt; Monographie |
| Schlagwörter | Communication (Thought Transfer); Higher Education; Institutional Cooperation; Public Opinion; Public Relations; School Community Relationship; State Programs; Oregon |
| Abstract | The purposes of this study were to formulate recommendations for the general and specific direction and organization of public affairs programs and publications administered by the Oregon State System of Higher Education; and to develop guidelines for the general direction of public affairs in the Oregon institutions of higher education and continuing education. The focus of the study was to determine how the public affairs function could best help achieve the objectives of the State System and the institutions, regardless of organizational orientation. Section 1 deals with the increasing "need to know" as it relates to public understanding and the various levels of decision making which shape the future of higher education. Section 2 reviews the activities of public affairs-university relations departments and others involved in implementing the public affairs function. Section 3 discusses administrative relationships, staffing practices, compensation, and related considerations. General recommendations, mostly of an operational nature, are classified in ten categories and presented in Section 4. (AF) |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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