Aggregation as the remedy for the decline of niche sports broadcasting. A case study of the European Championships.

Autor/inn/en	Meier, Henk Erik; Hagenah, Jörg; Jetzke, Malte Lennart
Titel	Aggregation as the remedy for the decline of niche sports broadcasting. A case study of the European Championships. Gefälligkeitsübersetzung: Aggregration als eine Abhilfe für den Verfall von Nischen-Sportübertragungen. Eine Fallstudie von den European Championships.
Quelle	In: International journal of sport communication, 13 (2020) 4, S. 719-743 PDF als Volltext Link als defekt meldenVerfügbarkeit
Sprache	englisch
Dokumenttyp	online; gedruckt; Zeitschriftenaufsatz
ISSN	1936-3907; 1936-3915
DOI	10.1123/ijsc.2020-0007
Schlagwörter	Gruppenbildung; Übertragung; Medieneinsatz; Medienforschung; Interesse; Digitalisierung; Sport; Sportart; Sportinteresse; Freizeitverhalten; Berichterstattung; Internet; Publikum
Abstract	As Hutchins and Rowe have emphasized, digital plenitude will fundamentally affect sports broadcasting. In particular, niche sports will be confronted with a more difficult media environment in which the chances of being telecast may increase, while the chances of finding an audience are likely to decrease. Therefore, niche sports face the need to further submit to a media logic. The current research is a case study involving an analysis of the 2018 European Championships from a mediatization perspective. While the findings show how aggregation helped to revitalize audience interest, the case study reveals that the future of niche-sport broadcasting is uncertain, because the audience habits that the European Championships exploited are fading. (Autor).
Erfasst von	Bundesinstitut für Sportwissenschaft, Bonn
Update	2024/1