Explicit control of implicit responses. Simple directives can alter IAT performance.

Autor/inn/en	Wallaert, Matthew; Ward, Andrew; Mann, Traci
Titel	Explicit control of implicit responses. Simple directives can alter IAT performance.
Quelle	In: Social psychology, 41 (2010) 3, S. 152-157Infoseite zur Zeitschrift PDF als Volltext Link als defekt meldenVerfügbarkeit
Sprache	englisch
Dokumenttyp	online; gedruckt; Zeitschriftenaufsatz
ISSN	1864-9335; 2151-2590
DOI	10.1027/1864-9335/a000022
Schlagwörter	Stereotyp; Einstellungsänderung; Meinung; Persuasive Kommunikation; Soziale Wahrnehmung; Meinung; Soziale Wahrnehmung; Stereotyp; Einstellungsänderung; Lehren; Lehren
Abstract	Demonstrates the capacity of salient pressures to alter implicit racial responses in 2 studies. Previous research has begun to reveal the malleability of implicit prejudice. One measure of this construct, the race implicit association test (IAT), represents a widely-used tool to assess individuals' positive and negative associations with different racial groups. In Study 1 (60 non-Black participants), an enhancement of promoting pressures through an explicit instruction to stereotype was sufficient to increase pro-White bias on the IAT. In Study 2 (53 non-Black participants), an enhancement of inhibiting pressures through a simple instruction to avoid stereotyping was sufficient to reduce pro-White bias. Taken together, the studies suggest that implicit prejudice is amenable to voluntary control through the use of simple, direct means. (ZPID).
Erfasst von	Leibniz-Institut für Psychologie, Trier
Update	2011/1