Literaturnachweis - Detailanzeige
Autor/in | Struck, Myron |
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Titel | Easy Money? The Fuzzy Math of Online Fund-Raising. |
Quelle | In: American School Board Journal, 188 (2001) 1, S.24-26 |
Beigaben | Tabellen |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0003-0953 |
Schlagwörter | Elementary Secondary Education; Fund Raising; Marketing; Online Systems; Problems; Purchasing; Vendors |
Abstract | Schools should beware questionable practices of many dot.com companies offering attractive rebates for purchases made online. High rebate rates are often designed to drive traffic to a particular site, but fine print can change overnight. Companies' connections to schools are tenuous and are driven by profit. (MLH) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |