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Autor/inMizikaci, Fatma
TitelThe Corporate Voice of the New Higher Education: The Private Discourse of Capital in California State Universities
QuelleIn: Journal for Critical Education Policy Studies, 17 (2019) 2, S.171-203 (33 Seiten)Infoseite zur Zeitschrift
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN1740-2743
SchlagwörterState Universities; Neoliberalism; Discourse Analysis; College Administration; Commercialization; Power Structure; Educational Strategies; Language Usage; Lexicology; Educational Policy; Web Sites; California
AbstractThis study explores the discourse, and identifies the predominance of the language of commercial capital now dominating the two State University Systems in California, the State University of California and the University of California. Data for analysis were from the webpages of the thirty-three campuses of these systems. Lexical analysis was used to identify discourse patterns. Findings showed lexical choice/lexical fields, overlexicalization, modality, nominalization, personification, justification, and quantification strategies occurred systematically. Several discourse strategies were dominant to change the role and the operations of these public universities. As a conclusion, California State University Systems, within an isomorphic manner rather than using diverse forms, are growing as corporate and commercialized entities relying on deliberative discursive power relations. (As Provided).
AnmerkungenInstitute for Education Policy Studies. University of Northampton, School of Education, Boughton Green Road, Northampton, NN2 7AL, UK. Tel: +44-1273-270943; e-mail: ieps@ieps.org.uk; Web site: http://www.jceps.com
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2020/1/01
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