Essential Not Optional: A Strategic Approach to Fund-Raising for Endowments

Autor/inn/en	Griswold, John S.; Jarvis, William F.
Institution	Commonfund Institute
Titel	Essential Not Optional: A Strategic Approach to Fund-Raising for Endowments
Quelle	(2012), (10 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Monographie
Schlagwörter	Fund Raising; Strategic Planning; Endowment Funds; Institutional Advancement; Institutional Mission; Organizational Objectives; Financial Support; Investment; Finance Reform; Educational Research; Research Reports; Expertise; Best Practices; Grantsmanship; Private Financial Support; Nonprofit Organizations; Higher Education; Educational Finance + Suchen Sie Ihr Suchwort? Fundraising; Spendensammlung; Strategy; Planning; Strategie; Planung; Stiftungsvermögen; nicht übertragen; Business goal; Unternehmensziel; Finanzielle Förderung; Investments; Geldanlage; Investiton; Financial reform; Finanzreform; Bildungsforschung; Pädagogische Forschung; Research report; Forschungsbericht; Expert appraisal; Private Investition; Nonprofit-Organisation; Hochschulbildung; Hochschulsystem; Hochschulwesen; Bildungsfonds
Abstract	This overview of the state of endowment giving comes at a time of urgent need in the nonprofit sector. With market returns uncertain, and spending restraint difficult, the moderate but measurable increase in donations in the previous year invites institutions to consider elevating fund-raising to a more strategic position within the organization. For institutions that have historically viewed fund-raising tactically, the tasks can seem daunting: building donor records; prioritizing institutional needs; and recruiting staff. The long-term potential rewards from such efforts are strategic, and go beyond the issue of the immediate amounts raised. The formation of strong mutual commitments and ties between the institution and its supporters enhances its ability to articulate institutional goals, promotes honest and deep understanding of donor interests and institutional needs, and ultimately strengthens its ability to fulfill its mission. While the current state of fund-raising may be uncertain, its role is not. No longer optional, an effective fund-raising program, consistently implemented, can become a central pillar of support for the institution. (ERIC).
Anmerkungen	Commonfund Institute. 15 Old Danbury Road, Wilton, CT 06897. Tel: 203-563-5000; Tel: 888-823-6246; Web site: http://www.commonfund.org
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01