Literaturnachweis - Detailanzeige
Autor/in | Withers, D. Chris |
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Titel | Courting Corporations: Instead of Wine, Roses, Soft Lights, Try These 10 Proven Techniques. |
Quelle | In: CASE Currents, 7 (1981) 10, S.28-30 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Leitfaden; Accountability; Fund Raising; Higher Education; Industry; Private Financial Support; Program Descriptions; Proposal Writing; School Business Relationship |
Abstract | Ideas that have helped the University of Richmond win corporation support are identified: develop impact statements; research each prospect; schedule corporate days on campus; plan executive information sessions on campus; give return for support; use one gift to increase others; extend pledge period; use team approach; and thank donors. (MLW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |