Literaturnachweis - Detailanzeige
Autor/in | Winters, Elaine |
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Titel | The New Technologies and Cross-Cultural Communications: Ideas Which Are Not Mutually Exclusive. |
Quelle | In: Performance and Instruction, 33 (1994) 9, S.44-45 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0884-1985 |
Schlagwörter | Stellungnahme; Communication (Thought Transfer); Cost Effectiveness; Cross Cultural Training; Cultural Differences; Cultural Pluralism; Marketing; Multilingual Materials; Needs Assessment; Performance Technology; Pilot Projects; Planning; Translation Communication; thought; Kommunikation; Gedanke; Kosten-Nutzen-Analyse; Kosten-Nutzen-Denken; Interkulturelle Orientierung; Kultureller Unterschied; Kulturpluralismus; Multilingualism; Materials; Mehrsprachiges Wörterbuch; Bedarfsermittlung; Pilot project; Modellversuch; Pilotprojekt; Ablaufplanung; Planungsprozess |
Abstract | Discusses multicultural marketing and the use of new technologies by performance technologists to improve communication. Topics addressed include needs analysis, including cultural considerations; pilot testing; multilingual considerations; translation; the cost effectiveness of adequate planning; and centralized communication. (four references) (LRW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |