Literaturnachweis - Detailanzeige
Autor/in | Bergan, Margaret A. |
---|---|
Titel | Matching Gifts: Double, Double--Neither Toil nor Trouble. |
Quelle | In: CASE Currents, 7 (1981) 10, S.44-46 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Alumni; Fund Raising; Higher Education; Industry; Private Financial Support; Publicity; School Business Relationship; Volunteers |
Abstract | Corporate matching gift programs allow colleges to secure contributions from highly specialized corporations and corporations with geographically limited giving policies. However, colleges must stimulate their alumni to make the initial contributions and then take the extra step to secure the match. (MLW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |