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Autor/inn/enAgnihotri, Raj; Bonney, Leff; Dixon, Andrea Leigh; Erffmeyer, Robert; Pullins, Ellen Bolman; Sojka, Jane Z.; West, Vicki
TitelDeveloping a Stakeholder Approach for Recruiting Top-Level Sales Students
QuelleIn: Journal of Marketing Education, 36 (2014) 1, S.75-86 (12 Seiten)Infoseite zur Zeitschrift
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN0273-4753
DOI10.1177/0273475314522039
SchlagwörterSales Occupations; Recruitment; Higher Education; Personnel Selection; Goodness of Fit; Job Placement; Undergraduate Students; Undergraduate Study; Business Administration Education; Colleges; College Faculty; Employers; Stakeholders; Educational Objectives; Goal Orientation; Student Attitudes; Teacher Attitudes; Marketing; Job Satisfaction; Career Choice
AbstractWith growing industry demand for sales professionals, recruitment at colleges and universities that have a sales education focus has increased remarkably over the past few years. However, results indicate that hiring organizations face an uphill task in filling sales positions. Recruiters and students struggle to build critical person-job fit during a relatively brief period of interaction. To address these issues, the present article presents a two-staged ideal recruitment process based on a stakeholder perspective. A set of 16 propositions is provided for improving key outcomes of the sales student recruitment process. (As Provided).
AnmerkungenSAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2017/4/10
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