Literaturnachweis - Detailanzeige
Autor/in | Cluck, Janice Bora |
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Institution | Southern Illinois Univ., Carbondale. Dept. of Vocational Education Studies. |
Titel | Marketing and Distributive Education Curriculum Guide: Hardware-Building Materials, Farm and Garden. |
Quelle | (1980), (511 Seiten) |
Sprache | englisch |
Dokumenttyp | gedruckt; Monographie |
Schlagwörter | Leitfaden; Unterricht; Lehrer; Advertising; Agribusiness; Agricultural Education; Communications; Competency Based Education; Construction Materials; Curriculum Guides; Distributive Education; Human Relations; Marketing; Mathematics; Salesmanship; Secondary Education; Vocational Education Lesson concept; Instruction; Unterrichtsentwurf; Unterrichtsprozess; Teacher; Teachers; Lehrerin; Lehrende; Werbung; Agrarindustrie; Agriculture; Education; Landwirtschaftliche Ausbildung; Landwirtschaft; Ausbildung; Nachrichtenwesen; Competence; Competency; Competency-based education; Unterricht; Kompetenzorientierte Methode; Baumaterial; Konstruktionsmittel; Curriculare Materialien; Zwischenmenschliche Beziehung; Mathematik; Sekundarbereich; Berufsbildung |
Abstract | Designed to be used with the General Marketing Curriculum Planning Guide (ED 156 860), this guide is intended to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing for farm and garden hardware building materials; it is designed also to allow marketing and distributive education teacher-coordinators maximum flexibility. It contains job competency sheets in ten instructional areas: (1) advertising, (2) communications, (3) display, (4) human relations, (5) management, (6) mathematics, (7) merchandising, (8) operations, (9) product/service technology, and (10) selling. Following sections containing information on careers in hardware, building materials, and farm and garden businesses and a bibliography of resources, competencies are identified and listed according to importance based upon structured interviews with employers. A sheet for each competency contains the cluster instructional objective, the job skill, suggested learning activities, and references. (LRA) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |