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Autor/inCrawford Camiciottoli, Belinda
TitelEthics and Ethos in Financial Reporting: Analyzing Persuasive Language in Earnings Calls
QuelleIn: Business Communication Quarterly, 74 (2011) 3, S.298-312 (15 Seiten)
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN1080-5699
DOI10.1177/1080569911413810
SchlagwörterEducational Finance; Ethics; Public Speaking; Business; Leadership; Persuasive Discourse; Money Management; Reports; Text Structure; Content Analysis; Computer Software; Economic Climate; Global Approach; Word Frequency; Sociolinguistics
AbstractIn response to ongoing concerns about financial ethics, this study analyzes the speech of company executives in quarterly earnings conference calls to understand strategic usage of ethics-related language. Against the backdrop of the recent global financial crisis, the Aristotelian concept of ethos provides a framework to investigate linguistic features that express ethical stance. Text analysis software was used to produce frequency profiles of features that were then further interpreted qualitatively. Results showed that the executives used a variety of more or less explicit terms to maintain a strong focus on trustworthiness and commitment to moving forward. The findings can inform the development of teaching materials that help learners become more effective communicators in the context of IT-mediated financial reporting. (Contains 1 figure, 3 tables, and 5 notes.) (As Provided).
AnmerkungenSAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2017/4/10
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