Literaturnachweis - Detailanzeige
Autor/in | Marks, Andrew |
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Titel | Taking the Water to the Horse. |
Quelle | In: Adults Learning (England), 10 (1999) 7, S.11-13 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0955-2308 |
Schlagwörter | Access to Education; Adult Students; Educational Attitudes; Higher Education; Marketing; Nontraditional Students; Student Recruitment; Universities |
Abstract | If universities are serious about expanding access to adult students, they must overcome antipathy to marketing. Many potential adult learners do not realize what higher education has to offer or they are deterred by past experiences of schooling. (SK) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |