Literaturnachweis - Detailanzeige
Autor/in | Peterson, Becky K. |
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Titel | Tables and Graphs Improve Reader Performance and Reader Reaction. |
Quelle | In: Journal of Business Communication, 20 (1983) 2, S.47-55 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Business Administration Education; College Students; Communication Research; Computer Graphics; Females; Graphs; Higher Education; Reading Comprehension; Reading Rate; Reading Research; Reports; Sex Differences; Statistical Data; Tables (Data) Collegestudent; Kommunikationsforschung; Computergrafik; Weibliches Geschlecht; Grafische Darstellung; Hochschulbildung; Hochschulsystem; Hochschulwesen; Leseverstehen; Reading readiness; Reading speed; Lesegeschwindigkeit; Leseforschung; Abschlussbericht; Berichten; Sex difference; Geschlechtsunterschied; Tabelle |
Abstract | Tested whether a relationship existed between the method of presentation of statistical data and (1) reader retention, (2) reader reaction, and (3) reading time. Found that reader retention was highest for reports with tables; reader reaction was most favorable for reports with graphs; and reading time was shortest for reports with tables. (PD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |