Literaturnachweis - Detailanzeige
Autor/inn/en | Dorrell, Jean; Johnson, Betty |
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Titel | A Comparative Analysis of Topics Covered in Twenty College-Level Communication Textbooks. |
Quelle | In: ABCA Bulletin, 45 (1982) 3, S.11-16 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Business Communication; Comparative Analysis; Content Analysis; Grammar; Higher Education; Language Usage; Readability; Speech Communication; Technical Writing; Textbook Content; Textbook Evaluation; Textbook Research |
Abstract | To provide a rationale for textbook evaluation, a study examined the major and minor topics covered in 20 selected college-level business communication textbooks, the readability level presented for each text, and the number of schools currently using the text. (HOD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |