The Product Life-Cycle of Online Courses and Student Engagement

Autor/inn/en	Warren, Scott J.; Robinson, Heather Ann
Titel	The Product Life-Cycle of Online Courses and Student Engagement
Quelle	In: American Journal of Distance Education, 32 (2018) 3, S.161-176 (16 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0892-3647
DOI	10.1080/08923647.2018.1475937
Schlagwörter	Online Courses; Learner Engagement; Developmental Stages; Models; Longitudinal Studies; Undergraduate Study; Computer Literacy; Undergraduate Students; Introductory Courses; Statistical Analysis; Qualitative Research + Suchen Sie Ihr Suchwort? Online course; Online-Kurs; Analogiemodell; Longitudinal study; Longitudinal method; Longitudinal methods; Längsschnittuntersuchung; Grundstudium; Computerkenntnisse; Einführungskurs; Statistische Analyse; Qualitative Forschung
Abstract	With increased online course offerings at most higher education institutions, it is important to have a way to determine whether the courses continue to have value to students or outlived their usefulness. Courses are the central means of knowledge delivery for each institution and may be viewed through the lens of the product life-cycle, which is a common way for for-profit corporations to ensure they are aware of when it is time to make adjustments or completely overhaul what they provide to consumers. We leverage this concept to develop a conceptual mode of the life-span and cycle of curricular products; especially, those delivered online, which may have a shorter shelf life than in-classroom courses. To that end, we map a single course that has spanned nearly 20 years and shifted from face-to-face delivery, to a blended mode with learning technologies support, and then into a fully online format. This piece depicts the course life-cycle, which emerged from multi-strategy research analysis of that course. Understanding that online courses have a life-cycle can help department and university managers plan for the investment in the improvement of each as it comes to the end of its useful lifespan. This can ensure high-quality learning and a sustainable portfolio of programs and courses with which students are engaged. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01