ExxonMobil's Social Responsibility Messaging--2002-2013 CEO Letters

Autor/inn/en	Grantham, Susan; Vieira, Edward T., Jr.
Titel	ExxonMobil's Social Responsibility Messaging--2002-2013 CEO Letters
Quelle	In: Applied Environmental Education and Communication, 17 (2018) 3, S.266-279 (14 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1533-015X
DOI	10.1080/1533015X.2017.1411216
Schlagwörter	Corporations; Social Responsibility; Organizational Communication; Administrators; Position Papers; Letters (Correspondence); Content Analysis; Fuels; Water Pollution; Financial Exigency; Conservation (Environment) + Suchen Sie Ihr Suchwort? Unternehmen; Soziale Verantwortung; Positionspapier; Brief; Inhaltsanalyse; Treibstoff; Gewässerverschmutzung; Finanzielle Härte; Conservation; Environment; Konservierung; Bewahung; Umwelt
Abstract	The purpose of this study was to evaluate ExxonMobil's social responsibility/social responsiveness (SR) communication to determine the company's social responsibility messaging in terms of the Social Responsibility themes of the Triple bottom Line Model (profit, people, planet) and to evaluate if the messaging changed in response to external events such as the 2007 financial crisis and 2010 BP oil spill. ExxonMobil's CEO letters included varying levels of emphasis on SR content related to profit and planet. The analysis showed a reduced focus on profit following the 2007 financial crisis and an increased focus on the planet following the 2010 BP oil spill. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01