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Autor/inScholtz, Desiree
TitelService Learning: An Empowerment Agenda for Students and Community Entrepreneurs
QuelleIn: International Journal of Work-Integrated Learning, 19 (2018) 1, S.69-79 (13 Seiten)Infoseite zur Zeitschrift
PDF als Volltext kostenfreie Datei Verfügbarkeit 
Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN2538-1032
SchlagwörterService Learning; Undergraduate Students; Marketing; Advertising; Business; Questionnaires; Employers; Attitude Measures; Program Effectiveness; Experiential Learning; School Community Programs; Foreign Countries; Entrepreneurship; Likert Scales; Content Analysis; South Africa
AbstractService learning (SL) presents apposite opportunities for students to share with and learn from businesses for mutually beneficial development and experience. This article focuses on a SL project conducted by undergraduate students in South Africa, to devise advertising and marketing strategies for community businesses. The reciprocity of benefits for participants, as well as ontological aspects of student learning were explored. Questionnaires administered to three student cohorts and feedback from business owners were subjected to content analysis. Theoretical underpinnings of SL as work-integrated learning (WIL) modality and the curriculum approach of knowing, doing and being, framed this study. The findings revealed that a well-structured SL project is a valuable learning experience with permeable boundaries between knowledge and practice. This article focuses on, firstly, the importance of relating classroom learning to real world experience; secondly, the emergent ontological perspectives of SL, and thirdly, empowering community businesses by sharing knowledge and skills to foster entrepreneurial ideals. (As Provided).
AnmerkungenNew Zealand Association for Cooperative Education. University of Waikato, Private Bag 3105, Hamilton 3240, New Zealand. Tel: +64-7-838-4892; e-mail: editor@ijwil.org; Web site: https://www.ijwil.org/
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2020/1/01
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