Literaturnachweis - Detailanzeige
| Autor/inn/en | Schultz, Jennifer; Litchfield, Ruth |
|---|---|
| Titel | Evaluation of Traditional and Technology-Based Grocery Store Nutrition Education |
| Quelle | In: American Journal of Health Education, 47 (2016) 6, S.355-364 (10 Seiten)
PDF als Volltext |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 1932-5037 |
| DOI | 10.1080/19325037.2016.1219286 |
| Schlagwörter | Food; Retailing; Nutrition Instruction; Rural Areas; Quasiexperimental Design; Intervention; Advertising; Educational Technology; Consumer Education; Knowledge Level; Health Behavior; Dietetics; Consumer Economics; Nonparametric Statistics; Statistical Analysis; Surveys |
| Abstract | Background: A literature gap exists for grocery interventions with realistic resource expectations; few technology-based publications exist, and none document traditional comparison. Purpose: Compare grocery store traditional aisle demonstrations (AD) and technology-based (TB) nutrition education treatments. Methods: A quasi-experimental 4-month intervention was implemented in rural/Midwest grocery stores (n = 6) with 8 equivalent content/duration lessons. Dietitians engaged shoppers during AD. In-store advertising and Facebook posts recruited TB participants. Data collected included intervention usage and a 1-month postintervention shopper survey. Outcome measures included intervention awareness, touch, engagement, nutrition knowledge, and dietary behaviors. Descriptive survey analysis included Pearson's ?2 and Mann-Whitney U. Significance was set at P < 0.05. Results: Shopper awareness (n = 133) was 64% for AD and 58% for TB treatments (P = 0.54). AD (67%) was the majority of intervention touch (n = 1302). A significant difference in engagement was noted (90% AD vs. 13% TB; P < 0.001). Shoppers reporting 5 or more dietary efforts varied between treatments, 83% AD vs. 42% TB (P = < 0.001). Among AD shoppers, MyPlate knowledge was significantly higher among shoppers who engaged with the AD than those who did not (70% vs. 44%; P = 0.02). Additionally, engaged AD shoppers reported significantly smaller portions and sodium comparison vs. those not engaged (P = 0.009, P = 0.04). Discussion: Both nutrition education treatments elicited similar shopper awareness; however, greater AD engagement suggests consumer preference. Despite equivalent content, TB lessons may not provide equivalent engagement opportunity/experience. Ubiquitous technology warrants further nutrition education research. Translation to Health Education Practice: Interventions with social interaction/tangible experiences, such as AD, may produce higher engagement/intentions. (As Provided). |
| Anmerkungen | Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site: http://www.tandf.co.uk/journals |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2020/1/01 |
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