Literaturnachweis - Detailanzeige
Autor/in | Polegato, Rosemary |
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Titel | The Eco-Sculpture Assignment: Using Art to Scaffold Metacognition |
Quelle | In: Marketing Education Review, 24 (2014) 1, S.53-57 (5 Seiten)Infoseite zur Zeitschrift
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
ISSN | 1052-8008 |
DOI | 10.2753/MER1052-8008240109 |
Schlagwörter | Art Activities; Sculpture; Metacognition; Scaffolding (Teaching Technique); Marketing; Business Administration Education; College Seniors; Assignments |
Abstract | The Eco-Sculpture Assignment demonstrates that art may be used as a conduit to scaffold metacognition in marketing courses. Theoretical underpinnings are drawn from the literature on pedagogy used in general, marketing, and art education contexts. The assignment is described in detail, followed by examples of learner response that illustrate achievement of the substructures of metacognition. Examples of how the assignment may be adapted across the marketing curriculum are offered. (As Provided). |
Anmerkungen | M.E. Sharpe Inc. 80 Business Park Drive, Armonk, NY 10504. Tel: 800-541-6563; Fax: 914-273-2106; e-mail: info@mesharpe.com; Web site: http://www.mesharpe.com |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2017/4/10 |