Literaturnachweis - Detailanzeige
| Institution | Graduate Management Admission Council (GMAC) |
|---|---|
| Titel | Demand for MBA and Business Master's Programs: Insights on Candidate Decision Making. Summary Report. mba.com Prospective Students Survey 2019. Market Intelligence |
| Quelle | (2019), (43 Seiten)
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Monographie |
| Schlagwörter | Masters Programs; Business Administration Education; College Choice; Educational Demand; School Location; Foreign Countries; College Applicants; Foreign Students; Business Schools; Selection Criteria; United States; Europe; Canada; Asia; Africa |
| Abstract | Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate business school program. The findings detailed in this report are based on responses from a total of 9,617 individuals surveyed between January and December 2018, as well as responses from more than 126,000 individuals surveyed between the years 2009 and 2017. Survey respondents represent demand for various MBA and business master's "program categories", including full-time MBA, professional MBA, executive MBA, and business master's programs. Each program category contains specific "program types". For example, full-time MBA programs include full-time one-year and full-time two-year MBA programs. Professional MBA programs include part-time, flexible, and online MBA programs. Business master's programs include Master in Management, Master of Finance, Master of Data Analytics, and Master of Accounting, among others. This report--the first in a series of topical reports based on mba.com Prospective Students Survey responses collected in 2018--summarizes the findings associated with candidate demand for business school programs and study destinations. A separate supplemental report provides detailed breakdowns of 2018 candidate survey responses by a number of variables of interest to school professionals, including by program type, candidate country of citizenship and residence, and candidate preferred study destination. [Contributors of the report include: Rhonda Daniel, Matt Hazenbush, Gregg Schoenfeld, Tacoma Williams, and Devina Caruthers. For the supplemental report, see ED598220.] (ERIC). |
| Anmerkungen | Graduate Management Admission Council. 11921 Freedom Drive Suite 300, Reston, VA 20190. Tel: 866-505-6559; Tel: 703-668-9600; Fax: 703-668-9601; e-mail: customercare@gmac.com; Web site: http://www.gmac.com |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2020/1/01 |
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