A Guide to Fundraising at Historically Black Colleges and Universities: An All Campus Approach

Autor/inn/en	Gasman, Marybeth; Bowman, Nelson, III
Titel	A Guide to Fundraising at Historically Black Colleges and Universities: An All Campus Approach
Quelle	(2011), (180 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Monographie
ISBN	978-0-4158-9272-8
Schlagwörter	Leitfaden; Fund Raising; Institutional Advancement; Private Sector; Black Colleges; Alumni; College Environment; Guides; Best Practices; Educational Finance; Interviews; Data; Innovation; Grants; Resources; Student Financial Aid; School Holding Power; Administrator Role; College Presidents; College Faculty; Student Personnel Services; Corporations; Philanthropic Foundations; Public Relations; Program Descriptions; Program Development; Endowment Funds + Suchen Sie Ihr Suchwort? Fundraising; Spendensammlung; nicht übertragen; Privater Sektor; Hochschulumwelt; Handbuch; Leitfaden; Bildungsfonds; Interviewing; Interviewtechnik; Daten; Grant; Finanzielle Beihilfe; Betriebsmittel; Hilfsmittel; Studienfinanzierung; Studienförderung; College president; Hochschulpräsident; Fakultät; Unternehmen; Philanthropismus; Public relation work; Öffentlichkeitsarbeit; Programmplanung; Stiftungsvermögen
Abstract	"A Guide to Fundraising at Historically Black Colleges and Universities" is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector leaders, this book gives practitioners a comprehensive approach for moving away from out-of-date approaches to improve their institutions. This practical guide includes: (1) An All Campus Approach--Discussion goes beyond alumni fundraising strategies to address the blended role that faculty, administrators, and advancement professionals can play to achieve fundraising success; (2) Practical Recommendations--End-of-chapter suggestions for quick reference, as well as recommendations integrated throughout; (3) Best Practices and Examples--Data-based content to strengthen fundraisers' understanding of institutional advancement and alleviate uncertainties; (4) Examples of Innovative Approaches--An entire chapter outlining successful innovative fundraising and engagement programs at various institutions; and (5) Extensive Appendices--Useful resources related to grant procurement, endowments, alumni giving, enrollment and retention, financial aid, and other helpful HBCU information. Both newcomers and seasoned professionals in the HBCU fundraising arena will benefit from the compelling recommendations offered in "A Guide to Fundraising at Historically Black Colleges and Universities." The following chapters are contained in this book: (1) Taking Inventory; (2) The Role of the President; (3) Academic Deans, Faculty, and Student Services Involvement; (4) Alumni Giving and Engagement; (5) Engaging Affinity Groups; (6) Corporate and Foundation Giving; (7) Endowment Building; (8) Telling a Better Story; (9) Innovative Fundraising and Engagement Programs; and (10) Background on Historically Black Colleges and Universities. (As Provided).
Anmerkungen	Routledge, Taylor & Francis Group. 7625 Empire Drive, Florence, KY 41042. Tel: 800-634-7064; Fax: 800-248-4724; e-mail: cserve@routledge-ny.com; Web site: http://www.routledge.com
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10